Lindsay Listanski named CMO at Coldwell Banker Real Estate
Move consolidates brand, brokerage, and commercial marketing under 1 leader across company-owned and franchise operations
Real estate customer acquisition cost and cost per lead are diverging
Cost per lead can look fine while customer costs climb
Fannie & Freddie Now Accept VantageScore From Any Lender
Fannie and Freddie now accept VantageScore 4.0 from any lender. Who it helps, who it doesn't, and what to check on your own application.
Sotheby’s International Realty brings ONE, TTR under company-owned brokerage
ONE posted $6.85B volume in 2025 and TTR posted $5.71B, per RealTrends Verified